The services that I provide start with identifying growth areas for your business and extend to building your brand and activating it across customer experience and communications

Customer Segmentation

Portfolio Rationalisation

Gap analysis & Opportunity Mapping

Qual/Quant Research Design

Competitive Benchmarking and Future Trend Analsyis

Brand Positioning / Purpose / Belief System

Brand / Product Architecture

Naming and Nomenclature

EVP Employer Proposition

Go-to-Market Strategy

Campaign & Content Planning

Messaging: Audience and Product

Personality and Voice

Launch & Brand Activation

Experience Auditing

User Profiling & Mission Development

Ethnography and Data Analysis

Journey Mapping & Experience Design

UX Design